For this project, I needed to choose a popular culture icon and digitize them in an art style of my choice.
The artist that I chose for this project was Abel Tesfaye, also known as The Weeknd, and I decided to illustrate him in a cel-shaded art style. A monochromatic purple color palette was used to reinforce the 80s sound that the album cover has, along with cel-shading being a popular art style of 80s animations. After creating the illustration, it was then applied to an album cover for a conceptual version of The Weeknd’s After Hours album. Along with the concept album cover, collateral items were created that fit the look of the album cover. These items include a backstage pass, tickets, and a t-shirt.